‘Mobile Phone Manners’ Campaign Launched in Pakistan

Angry that the person who is stalling traffic in the car in front of you is actually gabbing away on a phone? A mobile phone company has launched a unique public service campaign to promote cellular etiquette. Mobile phones in Pakistan have become a nuisance as well as a necessity. Today, there are more mobile phones in Pakistan than fixed line phone connections. The media campaign is based on a series of short, animated stories based on different situations of our daily life, which would be shown on television everyday.